Kristina Halvorson is widely recognized as one of the most important voices in content strategy. She is the CEO of Brain Traffic; the founder of Confab Events; the author of Content Strategy for the Web, and the host of The Content Strategy Podcast.
Kristina’s work focuses on helping organizations evolve their global content practices. She appears frequently at UX and marketing conferences all over the world to speak about the importance of content strategy, and how it helps organizations solve complex content problems for both their audiences and employees. She leads a team of expert content professionals at Brain Traffic, whose work continually helps evolve the larger field.
Kristina lives in St. Paul, Minnesota with a teen, a tween, and a very good doggo.